By Iván Ulchur-Rota “Was there enough for everyone?”, I asked Estefy Baldeón, chef and Canopy Bridge consultant, about the fish just grilled in a forest clearing on the banks of the Aguarico River in the Amazon. “Everyone ate,” she answered. “And they loved it.” After eating dinner around the fire, four chefs, the Canopy […]
The gap between what farmers and forest dwellers receive for their products and what these are ultimately sold for in rich country markets is often staggering. Adding more value to sustainable natural products and selling them more directly are often seen as options for closing this gap to help producers keep a bigger share of the final product’s value. And while there are some great examples of capturing value this way, the much reviled ‘middlemen’ often play crucial […]
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